Max Armstrong looks at a survey of consumers with surprising insight
Max Armstrong shares the results of a recent survey by Cargill looking at consumer knowledge of food production. The survey in France, Mexico, China and the United States showed that twice as many younger respondents know a farmer than those over 55. It shows that the younger consumer may be connecting to the industry more.
Farm Progress America is a daily look at key issues in agriculture. It is produced and presented by Max Armstrong, veteran farm broadcaster and host of This Week in Agribusiness.
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